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The New Champions Bowl is Now the Old Sugar Bowl

By on November 6th, 2012 in Football, News 4 Comments »

“New Orleans and the Sugar Bowl are synonymous with post-season college football,” said SEC Commissioner Mike Slive Tuesday night. “We look forward to competing against the Big 12 as a new championship tradition begins on New Year’s Day.”

That’s the way Slive described the Sugar Bowl’s historic position among college football’s premier bowls; when he made the announcement that The Big 12 and South Eastern Conferences had chosen the Sugar Bowl to host the two leagues’ new Champions Bowl.

The Champions Bowl between the champions of the SEC and the Big 12 will be played in New Orleans. But there will be one big change – the new bowl will adopt an old familiar name, the “Sugar Bowl.” The contract for this new, old bowl will run for 12 years beginning Jan. 1, 2015.

The city of New Orleans won the rights to the new bowl beating out Arlington, Texas (home of the Cotton Bowl); Atlanta, Houston and San Antonio.

The Cotton Bowl had made a strong push for the game but lost out to the Sugar Bowl Committee. The Sugar Bowl will now join the Rose and Orange Bowls in the semifinal rotation of the new four-team playoff which begins after the 2014 regular season.

The SEC and Big 12 Champions will meet in the game unless one or both are selected in the playoffs. If that should happen, another team from the SEC or Big 12 will be selected for the game.

This is another big bucks move forward for both leagues since it has been reported that the game’s payout by ESPN will be in the $80+ million range per year.


  1. Pine Mt Tiger Pine Mt Tiger says:

    Surprised. I thought the game would go to Dallas. Glad it is still at the SEC’s Sugar Bowl. Maybe it will be some home field advantage for the SEC.

    • AubTigerman AubTigerman says:


      My guess would have been Jerry World. I know he would like to restore the Cotton Bowl to its former relevance. Plus I didn’t think he would lose out in a bidding war.

  2. mvhcpa says:

    ATM, I don’t think any bowl is relevant anymore with the new playoff. I think we have to go back to pre-BCS for the major bowls to have any relevance–back when it was enough to win your conference and win “your” bowl game.

    Michael Val
    (who is having problems posting comments from his iPhone tonight)

    • mvhcpa says:

      What I mean by a “bowl” bring relevant is a definition of bowl game as more than just a game in a certain stadium every year.